Overview

Sesame is a mission-driven delivery marketplace created by restaurant industry leaders, as a more sustainable solution for independent restaurants in managing their delivery business and customer relationships. By offering a zero commission and open customer data model, as well as a suite of strategic sales tools, customer data dashboards, and built-in marketing analytics, Sesame is a powerful tool for empowering these important small businesses. 

Over 6 sprints, our product team worked with Aurify Brand's leadership and internal engineering teams to design and develop the MVP experience of Sesame, including both the front-end customer interface and the restaurant operator interface. The platform launched in October of 2021 supporting a catalog of 25 Manhattan restaurants, and with a waitlist of over 200 additional businesses.